Internet Users: Serbia

Analysis# Serbia Internet Users Serbia's internet penetration reached 87.691% of its population in 2024, matching its all-time peak and representing a dramatic shift from just two decades earlier. The country has achieved a 273.2% increase since 2004, when only 23.5% of the population accessed the internet. This growth reflects Serbia's steady progression from a digitally emerging nation to one with near-universal connectivity among its population. The acceleration intensified after 2015, with adoption climbing from 65.317% to current levels. The period between 2019 and 2024 proved particularly significant, adding over 10 percentage points as digital infrastructure expanded and mobile internet became ubiquitous. Sustained growth from 83.538% in 2022 to 87.691% in 2024 suggests Serbia continues closing the final gaps in digital access, approaching saturation levels typical of advanced European economies.